Lluis and m+f=! have been pure energy for LafargeHolcim’s teams. Passionate and genuine expert in retail modernization, the hours spent together have been real open minder and step changer for our retail strategy. The contents shared, but also the way to do it are the m+f=! unique value proposition to the market.
Heath of Growth and Innovation
Lluís is passionate about brands and passionate about customers. And he truly knows how to communicate his passion. Working with Lluís, the Sonae MC’s employees have been able to understand a better purpose of what they do. As a result, we have been able to achieve quite remarkable performances. Thank you, Lluís, for all we are learning from you and for your permanent smile, that makes our life more meaningful.
Director Operaçoes y Marketing
Sonae Modelo Continente Portugal
Lluís, Carla and the rest of their team will encourage you to show the soul that we put in what we do and will demonstrate that it does not seem strange to your clients but, contrarily, they appreciate it and get closer. An unforgettable experience that will change forever the way you expose yourself to others.
I have known Lluís and his m+f=! team for many years, and one of the things that have never ceased to amaze me is their ability to inspire in their projects and to approach them in a creative and innovate manner each and every time. It is clear that these elements are part of their DNA, always maximising customer and consumer satisfaction.
Corporate Brand and Communication Director
Working with Lluis and his team is a reward in itself. They encourage you to think differently so as to find the soul of the products you work with, and to transform brands into emotions.
Ex-Global Marketing Director
Lluís is simply INSPIRING. He conveys a business and customer vision based on emotions and feelings that makes you reflect and does not leave you feeling indifferent. What I learned with him has been present throughout my professional journey. A great communicator, a wonderful person, always a big smile on his face, he infects you with his passion with great ease. Listening to him is a treat, he will have won you over forever with just a short conversation!
María Aguilera Jimenez
General Business Director
If you want to be up date in retail industry, if you want to apply marketing from an always innovative, fresh, optimistic and inspiring perspective, the formula is m+f =!
Lluís, Rosa and their fantastic team are an endless source of inspirational ideas. Knowing them and working with them is a real joy.
Javier Amézaga Salazar
Eroski Soc. Coop.
I can think of a few phrases that express my way of understanding life, and which coincide with your way of working. For example: The biggest barrier to us realising our dreams is our fear of failure. When you are able to laugh at yourself, you’re closer to happiness. Let’s laugh today and make 400 muscles work.
Sara Lee - Marcilla
Working with m+f=!, our brands have a better understanding of how our customers make decisions.
Lluís is a true leader, both personally and professionally. Whenever I recall the projects we have co-created with m+f=!, I always think: What better headlight to guide you on your journey? One of the things I would highlight about the m+f=! team is their positive attitude: you always manage to steal a smile from me when you send me yours!
Ignacio de las cuevas SA
Envarsus marketing team together with m+f=! has applied brain-pleasing marketing strategy since its launch in Spain. Envarsus launch in Spain was recognized as one of Top 10 Launches in Spain 2016 (hmR Research, Brand Prescription Market). The team has been recognized for 3 consecutive years with the best marketing plan Chiesi worldwide award. The project derived from the strategy has also been awarded as the Best Chiesi Brand Awareness project worldwide. At Chiesi Spain we are happy and proud of applying the neuromarketing approach to our strategy and achieving the results derived. Thanks to m+f=! for accompany us along that way.
Claudia Roca & Ricardo Castrillo
Product Manager & Special Care Business Director
“Tío Pepe is a leading brand, able to change the rules of the game in its category.”
That was what Lluís said when we worked together on a project. We took note of his words and that gave us the courage to be innovative in a rather traditional market.
As a result, our product gained value.
Other brands followed our lead, which made us feel very proud.
Gonzalez Byass S.A.
Having Lluís as a Key Note Speaker at our International Retail Conference, Peru’s most important retail event – with more than 800 executives from the sector – was a memorable experience. We are extremely satisfied with Lluís’s participation and with his content regarding m-commerce and Neuroscience applied to the customer experience. His style is very approachable, and he made a very quick connection with his audience. We would definitely have Lluís again at our future business events, without hesitation.