Blog

Lluis Martinez-Ribes, our co-founding partner, is more than just a driving force within the company itself. He is also a highly recognized thought leader in marketing for innovation. Below you can find a series of posts from his official blog. We also invite you to follow him on LinkedIn.

 

 

 

Blog

02
Oct

From a commodity to a relevant brand

It is pretty likely that one day traveling in a car, you have seen endless corn fields by the side of the road. Corn...[info +]
02
Mar

Zara reinvents its own concept of fast fashion retail

  For some years now, people are living in a new OnOff context characterised by the constant use of smartphones (we call them ‘e-bodies’)....[info +]
22
Dec

This is how we “cook ideas”​ at m+f=!

equipo de m+f=! cocina de ideas – May I come in? – Of course! The door is open. From the corridor, through the glass walls of the room, you can...[info +]