They call on us to increase
the desirability of their brands.
And, therefore, their Gross Margin.

We do it by using Brain-Pleasing Marketing.
That is, applying cognitive neuroscience to
marketing and branding.

Qué hacemos, neurones

What exactly do we do?

We help sensibly bold managers succeed in their important challenges by using Brain-pleasing Marketing.

Find out about this methodology here.

What they usually ask us to do?

Game Changers normally ask for our support in achieving significant challenges such as these:

Conceptualising a brand so it is brain-pleasing.
Developing or redefining an innovative OnOff retail concept, or any other route OnOff to be market.
Internal teams learning how to use Brain-pleasing Marketing on their various projects.
Designing a brain-pleasing customer experience.
Developing or redefining a product or service so it becomes a gratifying solution.
Other very diverse challenges.
From developing a factory visit tour, to achieving popular support for an NGO housing homeless people.
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A safe decision

Discover why other Game Changers have already chosen us pursuing to attract customers to their crucial transformation projects.

Before hiring us, you would like to feel that there is good chemistry between us.

The following may help you.

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Some Game Changers we have served

We are extremely happy to have served sensibly bold managers from a large variety of industries and 30+ countries, such as these:

Filter by

ABB
Abbvie
Acciona
Logo aki
Logo Alain Afflelou
Logo The European House Ambrosetti
Aquie
Logo Arias
Logo Asics
Logo Ausonia
Logo AutoBeltran
Logo Bagga
Logo Base
Logo Bayer
Logo B Braun
Logo BCC conferenciantes
Logo Bed's
Logo Bella Aurora
Logo Bimbo
Logo Biogen
Logo Boehringer Ingelheim
Logo bonÀrea
logo bon preu esclat energia
logo brita
Logo CA
Logo CaixaBank
Logo Camper
Logo Campofrío
Caprabo
CATEB
Logo Cepsa
Chiesi
Logo Cinesa
Logo Coca-Cola
Logo ColaCao
Logo Consum
Logo Corporate connections
Logo Coviran
Logo Cuevas
Curver
logo danone
logo Desigual
logo Ecoceutics
logo Ekke
logo Eroski
logo Espelt
logo Esteve
logo Eukanuba
Eurofred
Logo Euromadi
Eventing4u
Logo Fedefarma
Logo Federópticos
Logo Ferrer
Logo Finocam
Logo Flormar
logo general optica
Logo Gimnàs de la visió
Logo gonzalez byass
Logo Good Year
Logo Heineken
Logo Ikea
Logo Imaginarium
Logo Inofix
Logo Interprofit Rojo
Logo Intersport
Intracon
Logo ITACA
Logo Keraben
Logo LafargeHolcim
Logo Magnit
Logo Marcilla
Mateco logo
Logo Mattel
Logo Mercadona
Logo Midas
Logo Migros
Logo Nestle
Logo Netquest
Logo Nos
Optica Martinez
Logo Orange
Oxfam Intermon
Logo Pans & Company
Logo Pepsico
Logo Pikolin
Logo Plusfresc
Logo Pond's
Prenatal
Pyrenees Andorra
logo redegal
Logo Roca
Logo Roche
Logo Sara Lee
Logo Savant eCommerce
logo sebastian andreu
Seminarium Perú
Logo sentosa
Simon
Logo Sonae
Logo sport zone
Logo Sylvania
Logo tata
Logo Tau Cerámica
Logo Tegut
Logo Thalia
Olympic museum
logo tommy mmasf
Logo tio pepe
Logo touche
logo unilever
Logo valentine
VILADOMAT
Logo vileda
Logo Volkswagen Audi
Logo Zara
They have told us
many nice things
piedra manos
The best recognition is the smile on our clients’ faces at the end.

And, as well as their smiles, together with them, we have received various acknowledgements.
Here are some of those.

Lluís Martínez-Ribes

Was selected as a “Retail Innovation Expert” by the European Commission. (2013)

logo comision europea

Aqui é

This supermarket, managed by Grupo Cuevas and based on a philosophy of contemporaneity, was a finalist in the Retail Innovation category at the World Retail Congress, and considered one of the six most innovative stores in the world. (2009)

World Retail Congress

Premio Funde

That year, we also won the Funde Award to the most innovative company led by a woman (Rosa Franch). We are extremely proud of this award. (2009)

Funde

SUPSA

This supermarket chain, with its closeness to the customer approach, won the Global Electronic Marketing Award. (1999)

Plusfrésc

Boehringer Ingelheim – Lilly

The alliance Boehringer Ingelheim – Lilly awarded the first international prize to a marketing strategy for diabetes in which m+f=! participated as a catalyst. (2015)

logo boehringer
Some already performed ‘scores’

Confidentiality is one of the cornerstones in our job, but some clients have given us permission to share with you some ‘scores’ already performed.

Once the ‘score has been composed’, then the different ‘artists’ or specialists expressing it come into play: external agencies (advertisers, interior architects, IT engineers, graphic artists, designers, etc.), and client-company individuals from People Management, Systems Management, Operations Management, etc.

optica audiologia martinez

The Martínez family home

The challenge:
To shape a new concept of optical store

ampolles espelt

Empordà in a bottle

The challenge:
Designing and launching the Espelt brand.

cuevas marron glace

A piece of forest

The challenge:
Repositioning the Cuevas Marron Glacé brand.

dintre aqui e

Neighbourhood supermarket

The challenge:
Reinventing the ‘local supermarket’.

exterior ekke

The challenge:
Transforming a traditional gym into a leading centre for active wellness.

We guarantee…

 

  1. That the result of the project will be satisfactory, whether it is done face to face or remotely.
    In both cases the dynamics will be fluid, participatory and funny.
    And, of course, effective.
  2. Complete client satisfaction with each phase of the project.
    Otherwise, we will return fees for that phase, until up to a month from completion.
  3. Not to work simultaneously for our clients’ competitors.
  4. Not to receive any third-party (advertising agencies, architects, technology experts, etc.) commissions or incentives.
    That will ensure our impartiality when observing how they ‘play their score’.